This is one of the topics I love to explore when I speak to founders and entrepreneurs of the start-ups and scale-ups I interview on the Hyperion Leaders in Cleantech podcast. It's such a challenge, but also so critical to the success of a business, if you get culture wrong, or lose your way, or allow in toxicity or, just as bad, mediocrity,  then at best you underperform, at worst your company dies, or slips into mediocrity itself. Here I get the thoughts of Josh Aviv, CEO and Founder of US based ev charging start up Sparkcharge.  

Happy to hear your thought, how do you keep culture on track and alive?